Square is a payment and business management platform. It helps small businesses accept payments and run daily operations. It solves the problem of needing many separate tools to manage a business.
Features
- Point of Sale (POS): Accepts card, contactless, and digital wallet payments via mobile hardware or app.
- Online Store Builder: Creates a free e-commerce storefront that syncs inventory with in-person sales automatically.
- Invoicing Tools: Sends digital invoices with payment links and supports recurring billing schedules.
- Payroll Management: Processes employee pay, tax filings, and supports both W-2 and 1099 workers.
- Third-Party Integrations: Connects with tools like WooCommerce, QuickBooks, Xero, and Zapier for extended workflows.
Use Cases
- For Retail Shop Owners: Manage in-store and online inventory from one dashboard without extra software.
- For Food and Beverage Businesses: Use Square for Restaurants to handle table orders, kitchen displays, and tipping.
- For Freelancers: Send professional invoices and accept card payments without a physical store or terminal.
- For Service-Based Businesses: Book appointments, collect deposits, and send automated client reminders easily.
Square is a broad business platform best suited for small to mid-size businesses. It offers strong payment features but charges transaction fees that may add up at higher volumes.
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TypeFreemium
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Best ForCreators, Freelancers, Agencies, Small Business, Enterprise
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FeaturesIntegrated POS, Inventory Management, Instant Deposits, Dispute Management, Free Card Reader
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Use CaseProcess In-Person Payments, Launch Online Stores, Send Digital Invoices, Automate Email Marketing
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PlatformWeb, Mac, iOS, Android, WordPress
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IntegrationAPI, Zapier, Make, IFTTT, Pipedream, n8n
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Website Authority70 - 90
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Website Monthly Visits10m - 100m
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Company Age11 - 20 years
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Company Size1000+ members
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Company Type
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Company Location
| Plan | Price | Features |
| Square Free | $0 (free forever) | POS app for any payment Online site (ordering profile, website, or booking site) Item library with inventory tracking Invoicing with estimates and contracts Appointment booking and staff calendars Square Checking and Savings accounts Customer directory with auto data collection In-person processing: 2.6% + 15¢ Online processing: 3.3% + 30¢ Chat and email support |
| Square Plus | $49 per month (per location) | Everything in Square Free Advanced POS features for food, retail, and appointments Lower in-person processing: 2.5% + 15¢ Lower online processing: 2.9% + 30¢ Loyalty rewards program Unlimited email marketing campaigns Text message marketing (500 texts/mo included, then 3¢/text) Shift scheduling and staff management Square KDS app at $30/mo per device Phone support 6am–6pm PT M–F |
| Square Premium | $149 per month (per location) | Everything in Square Plus Lowest in-person processing: 2.4% + 15¢ 24/7 priority phone support Advanced reporting and deeper business insights Text message marketing (2,500 texts/mo included, then 1.5¢/text) No gift card load fees Bitcoin conversion fee reduced to 0.5% Square KDS app at $20/mo per device Square Kiosk app at $30/mo per device 30-day free trial available |
| Square Pro | Custom pricing | Custom processing fees for businesses processing over $250K/year Hardware discounts Onboarding and implementation support Technical specialists Account management |
(Disclaimer: Data sourced from or provided by Square. Please verify before purchase.)
